About Natural Vitality

Best Selling and Award Winning

Natural Vitality is a purpose-driven international dietary supplement company known for its flagship product Natural Calm®, The Anti-Stress Drink, which is the best-selling magnesium supplement year after year. Natural Calm is also the winner of multiple awards from esteemed health magazines and accredited from reputable 3rd-party labs for quality assurance.

Here are the key points about our product line:


Multi-award-winning Natural Calm has been the best-selling magnesium supplement in the natural market for over eleven years. Stress-reducing Natural Calm supports heart and bone health, better sleep and natural energy production, to name just a few of its benefits. All of the delicious organic flavors are naturally sweetened, vegan, gluten-free and certified non-GMO and R.A.W.


Natural Calm Plus Calcium balances a highly soluble and bioavailable form of calcium with Natural Calm, as well as key vitamins and minerals for maximum benefit from the calcium without lowering vital magnesium levels or building up unabsorbed calcium in the body. Non-GMO Project Verified.


Top-selling liquid multi with 24 organic fruits and veggies, omega-3 EPA and DHA, vitamins, minerals, Natural Calm® magnesium, calcium and quinoa plant protein. The delicious gluten-free, GMO-free formula is organically fruity-splash flavored and the winner of multiple awards.


Calmful Sleep includes nature’s anti-stress mineral, magnesium, plus for extra sleep support Suntheanine® (a premium form of the relaxing amino acid L-theanine), calm-enhancing GABA (a non-protein amino acid) and melatonin. It is vegan, gluten-free and GMO-free.


New Transdermal Magnesium Absorption
Natural Calm Bath is a unique food-grade combination of premium Natural Calm magnesium and pristine Brazilian gourmet sea salt. It provides a relaxing and detoxifying bathtub spa treatment.

Natural Calm Cream is laboratory tested and exclusively formulated by leading magnesium researcher Andrea Rosanoff, PhD. Apply the non-greasy “miracle” cream to any area that is tense, stiff, inflamed or in pain.


Osteo-Calm is an award-winning premium liquid complex of key bone-health cofactors, featuring Natural Calm magnesium and calcium in an ideal 1:1 ratio; 2,000 IU of vitamin D3; vitamin K2; plus other vitamins and ionic minerals for best calcium assimilation. It’s vegetarian, gluten-free and GMO-free.


This great-tasting liquid contains 24 certified organically grown veggies, super fruits and fruits, organic quinoa plant protein and organic aloe vera. The vegetarian, gluten-free and non-GMO formula includes as well a trace-mineral complex, vitamins and other supportive nutrients. Also available in convenient 90-count capsules, as Whole Life Daily Multi.


Plant-Sourced Minerals delivers a complex of more than 70 plant-based, small-particle, bioavailable life-sustaining trace minerals, which are sourced from a prehistoric plant deposit called Senonian Vegetate. This vegetate is mineral-rich organic soil derived from plants and naturally protected from mineral depletion. Vegan, gluten-free and verified non-GMO.

Sustainable Lifestyle, Healthier Planet
A percentage of product sales goes toward our Calm Earth Project environmental action initiative, which supports organic farming and environmental stewardship.

Natural Vitality also publishes Calmful Living online journal, which connects readers with calmful living via websites, online newsletters and eBooks.


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